The Cost of an Outdated Sales Reporting System
One of the challenges asset management firms face is that the businesses are heavily dependent on data and the systems that process and control the data. In some cases, whether it’s a business expansion, change of direction, or acquisition, the business can be hindered for weeks, months, – or even years while the firm’s in-house or vendor’s distribution data and sales reporting system is “re-tooled” to meet the business’ needs. Unfortunately, it sometimes can be the case that by the time the in-house or vendor’s system is refurbished the business has changed direction once again and the systems need to be once again reconfigured.
The lack of capabilities of an in-house or vendor’s distribution data and sales reporting capabilities or the inability of the system to quickly adapt to the business’ changing needs can lead to costly system changes and negatively impact the businesses ability to drive grow and increase AUM.
A Smarter Solution with MARS
Fortunately, our MARS Distribution Data and Sales Reporting Solution has been built using the latest technologies and MARS is continuously enhanced to ensure that it accommodates industry trends and our client’s business needs. In addition, our team is constantly enhancing MARS in ways that facilitates our client’s ability to target the right prospects and aid in their AUM growth. As an example, the MARS Automated Insights feature automatically provides precise optimized prospect targeting using a variety of attributes such as: behavioral analysis, demographic analysis, transactional analysis, segmentation, scoring, profiling, and more.
If your business is struggling with your distribution data and sales reporting system’ inability to quickly adapt to your changing business needs or you are continuing to sink money into a sub-standard solution it’s time to take a look at what MARS has to offer which is not only a state-of-the-art system, and superior customer support, but also an industry partner who can help you drive AUM growth.
Our clients have seen firsthand how MARS provides the technology and partnership needed to support their evolving business needs. One client put it best:
”Our goal is to provide full sales visibility and analysis for all lines of business and products types ranging from mutual funds to multi-disciplined portfolios and unified managed accounts. MARS clearly provides a technology platform to handle the complexities of our business; SalesFocus provides the partnering relationship and service levels that accommodate our growing business”